{"id":1070,"date":"2021-07-26T07:06:57","date_gmt":"2021-07-25T22:06:57","guid":{"rendered":"https:\/\/growi.cloud\/blog\/?p=1070"},"modified":"2024-03-29T16:21:46","modified_gmt":"2024-03-29T07:21:46","slug":"post-1070","status":"publish","type":"post","link":"https:\/\/growi.cloud\/blog\/1070","title":{"rendered":"\u793e\u5185\u60c5\u5831\u5171\u6709\u306b\u6d3b\u7528\uff5c\u30d3\u30b8\u30cd\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\uff08\u81ea\u793e\u5206\u6790\uff09\u7d9a\u304d"},"content":{"rendered":"\n<p>\u524d\u56de\u306f\u793e\u5185\u60c5\u5831\u5171\u6709\u3067\u304d\u308b\u30d3\u30b8\u30cd\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u7d39\u4ecb\u3055\u305b\u3066\u9802\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-wiki-growi-cloud wp-block-embed-wiki-growi-cloud\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"wsrG7xiJq9\"><a href=\"https:\/\/growi.cloud\/blog\/1014\">\u793e\u5185\u60c5\u5831\u5171\u6709\u306b\u6d3b\u7528\uff5c\u30d3\u30b8\u30cd\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\uff08\u81ea\u793e\u5206\u6790\uff09<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;\u793e\u5185\u60c5\u5831\u5171\u6709\u306b\u6d3b\u7528\uff5c\u30d3\u30b8\u30cd\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\uff08\u81ea\u793e\u5206\u6790\uff09&#8221; &#8212; \u793e\u5185wiki-\u60c5\u5831\u5171\u6709-\u30ca\u30ec\u30c3\u30b8\u30d9\u30fc\u30b9\u306eGROWI.cloud\u306e\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\" src=\"https:\/\/growi.cloud\/blog\/1014\/embed#?secret=g7faaGi3Rx#?secret=wsrG7xiJq9\" data-secret=\"wsrG7xiJq9\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>\u524d\u56de\u306f\u81ea\u793e\u5206\u6790\u306e\u30d3\u30b8\u30cd\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u3057\u3066<br>\u300cPEST\u5206\u6790\u300d\u300c\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790\u300d\u3092\u3054\u7d39\u4ecb\u3055\u305b\u3066\u9802\u304d\u307e\u3057\u305f\u304c\u3001<br>\u4eca\u56de\u306f\u4e0a\u8a18\uff12\u3064\u306e\u30d3\u30b8\u30cd\u30b9\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u52a0\u3048\u3066\u3001\u300cVRIO\u5206\u6790\u300d\u300cSWOT\u5206\u6790\u300d\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3055\u305b\u3066\u9802\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">Contents<\/p><ul class=\"toc_list\"><li><a href=\"#VRIO\"><span class=\"toc_number toc_depth_1\">1<\/span> VRIO\u5206\u6790<\/a><ul><li><a href=\"#i\"><span class=\"toc_number toc_depth_2\">1.1<\/span> \u4f7f\u3044\u65b9<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">1.2<\/span> \u30dd\u30a4\u30f3\u30c8<\/a><\/li><\/ul><\/li><li><a href=\"#SWOT\"><span class=\"toc_number toc_depth_1\">2<\/span> SWOT\u5206\u6790<\/a><ul><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u4f7f\u3044\u65b9<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u30dd\u30a4\u30f3\u30c8<\/a><\/li><\/ul><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_1\">3<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"VRIO\">VRIO\u5206\u6790<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><\/td><td class=\"has-text-align-center\" data-align=\"center\">Value<br>\u7d4c\u6e08\u4fa1\u5024<\/td><td class=\"has-text-align-center\" data-align=\"center\">Rareness<br>\u5e0c\u5c11\u6027<\/td><td class=\"has-text-align-center\" data-align=\"center\">Imitability<br>\u6a21\u5023\u56f0\u96e3\u6027<\/td><td class=\"has-text-align-center\" data-align=\"center\">Organization<br>\u7d44\u7e54<\/td><td>\u4eca\u5f8c\u306e\u5bfe\u7b56\u3068\u65b9\u91dd<\/td><\/tr><tr><td>\u4eba\u6750<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td><span style=\"font-size: 12pxpx\" class=\"font-size\">\u591a\u69d8\u6027\u3001\u30a8\u30c3\u30b8\u306e\u52b9\u3044\u305f\u4eba\u6750\u3092\u767b\u7528\u3059\u3079\u304d\u3067\u3042\u308b<\/span><\/td><\/tr><tr><td>\u6280\u8853\u958b\u767a<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td><span style=\"font-size: 12pxpx\" class=\"font-size\">\u4ed6\u793e\u306b\u771f\u4f3c\u3055\u308c\u306a\u3044\u4f1a\u793e\u72ec\u81ea\u306e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u958b\u767a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b<\/span><\/td><\/tr><tr><td>\u8cc7\u91d1\u8abf\u9054<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td>\u7d44\u7e54\u7684\u306b\u884c\u52d5\u304c\u3067\u304d\u3066\u3044\u306a\u3044\u3002\u30b0\u30eb\u30fc\u30d7\u3001\u4f1a\u793e\u5185\u3067\u9023\u643a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b<\/td><\/tr><tr><td>\u88fd\u9020<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td>\u5927\u8846\u5316\u3055\u308c\u305f\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u306a\u304f\u3001\u5e0c\u5c11\u6027\u306e\u3042\u308b\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u4f5c\u308a\u304c\u5fc5\u8981<\/td><\/tr><tr><td>\u7269\u6d41<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td>\u7d44\u7e54\u7684\u306b\u88dc\u5b8c\u3067\u304d\u308b\u4f53\u5236\u3065\u304f\u308a<\/td><\/tr><tr><td>\u8ca9\u58f2<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td>\u4f1a\u793e\u306e\u30a6\u30a3\u30fc\u30af\u30dd\u30a4\u30f3\u30c8\u3002\u4eba\u6750\u80b2\u6210\u7b49\u6ce8\u529b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b<\/td><\/tr><tr><td>\u4f01\u753b<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td>\u65b0\u305f\u306a\u4eba\u6750\u767b\u7528\u7b49\u629c\u672c\u7684\u306a\u5909\u9769\u304c\u5fc5\u8981<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u300cVRIO\u5206\u6790\u300d\u3068\u306f\u3001\u4f01\u696d\u306e\u7d4c\u55b6\u8cc7\u6e90\u306e\u89b3\u70b9\u304b\u3089\u300cV\uff1aValue\uff08\u7d4c\u6e08\u4fa1\u5024\uff09\u300d\u3001\u300cR\uff1aRareness\uff08\u5e0c\u5c11\u6027\uff09\u300d \u3001\u300cI\uff1aImitability\uff08\u6a21\u5023\u56f0\u96e3\u6027\uff09\u300d\u3001\u300cO\uff1aOrganization\uff08\u7d44\u7e54\uff09\u300d\u306e\u982d\u6587\u5b57\u3067\u69cb\u6210\u3055\u308c\u3066\u304a\u308a\u3001\u3053\u306e4\u8981\u7d20\u3092\u5ba2\u89b3\u7684\u306b\u8a55\u4fa1\u3057\u3066\u3044\u304f\u624b\u6cd5\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<br><br>\u4f01\u696d\u304c\u7af6\u4e89\u512a\u4f4d\u3092\u4fdd\u3066\u308b\u304b\u3069\u3046\u304b\u306f\u3001\u4f01\u696d\u306e\u4fdd\u6709\u3059\u308b\u7d4c\u55b6\u8cc7\u6e90\u3068\u3001\u305d\u308c\u3092\u6d3b\u7528\u3059\u308b\u80fd\u529b\u306b\u304b\u304b\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u8003\u3048\u65b9\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002<br><br>\u7d4c\u55b6\u8cc7\u6e90\u3068\u306f\u3001\u81ea\u793e\u306e\u6301\u3063\u3066\u3044\u308b\u6280\u8853\u3084\u958b\u767a\u529b\u3001\u55b6\u696d\u529b\u3001\u4eba\u6750\u3001\u30d6\u30e9\u30f3\u30c9\u3001\u7d44\u7e54\u98a8\u571f\u306a\u3069\u3001\u4f01\u696d\u306e\u4fa1\u5024\u63d0\u4f9b\u306b\u304a\u3051\u308b\u3055\u307e\u3056\u307e\u8cc7\u6e90\u304c\u5f53\u3066\u306f\u307e\u308a\u3001\u5206\u6790\u3068\u306a\u308b\u8cc7\u6e90\u306b\u5bfe\u3057\u3066\u3001<br><br>\u300cV\uff1aValue\uff08\u7d4c\u6e08\u4fa1\u5024\uff09\u300d\u3001<br>\u300cR\uff1aRareness\uff08\u5e0c\u5c11\u6027\uff09\u300d \u3001<br>\u300cI\uff1aImitability\uff08\u6a21\u5023\u56f0\u96e3\u6027\uff09\u300d\u3001<br>\u300cO\uff1aOrganization\uff08\u7d44\u7e54\uff09\u300d<br><br>\u306e\uff14\u3064\u306e\u5207\u308a\u53e3\u304b\u3089\u3001<br>\u4eca\u5f8c\u306e\u65b9\u91dd\u7b49\u3092\u691c\u8a0e\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i\">\u4f7f\u3044\u65b9<\/span><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u300c\u8cc7\u6e90\u3092\u8a2d\u5b9a\u3059\u308b\u300d\uff1a\u5206\u6790\u306e\u5bfe\u8c61\u3068\u306a\u308b\u8cc7\u6e90\u3092\u8a18\u5165\u3059\u308b<br><\/li>\n\n\n\n<li>\u300c\u8cc7\u6e90\u3092\u8a55\u4fa1\u3059\u308b\u300d\uff1a\u5404\u8cc7\u6e90\u306b\u3064\u3044\u3066\u3001VRIO\u306b\u5f93\u3063\u3066\u60c5\u5831\u53ce\u96c6\u3084\u8a55\u4fa1\u3092\u884c\u3046\u3002<br><\/li>\n\n\n\n<li>\u300c\u4eca\u5f8c\u306e\u65b9\u5411\u6027\u3092\u6c7a\u3081\u308b\u300d\uff1a\u8a55\u4fa1\u3092\u7d42\u3048\u305f\u3089\u3001\u3069\u306e\u8cc7\u6e90\u3092\u5f37\u5316\u3059\u308b\u3053\u3068\u3067\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u898b\u51fa\u3044\u3057\u3066\u3044\u304f\u306e\u304b\u3001\u5404\u8cc7\u6e90\u306b\u3064\u3044\u3066\u4eca\u5f8c\u3069\u306e\u3088\u3046\u306b\u5f37\u5316\u3057\u3066\u3044\u304f\u306e\u304b\u3001\u3068\u3044\u3063\u305f\u5bfe\u7b56\u306e\u65b9\u5411\u6027\u3092\u6574\u7406\u3059\u308b\u3002<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-2\">\u30dd\u30a4\u30f3\u30c8<\/span><\/h3>\n\n\n\n<p>\u81ea\u793e\u306e\u4fdd\u6709\u3057\u3066\u3044\u308b\u8cc7\u6e90\u3001\u81ea\u793e\u306e\u7af6\u4e89\u512a\u4f4d\u6027\u3001\u7af6\u5408\u306e\u4fdd\u6709\u3059\u308b\u8cc7\u6e90\u3092\u5ff5\u982d\u306b\u3044\u308c\u3066\u9032\u3081\u308b\u3068\u306f\u304b\u3069\u308a\u307e\u3059\u3002\u6d3b\u7528\u3067\u304d\u3066\u3044\u308b\u8cc7\u6e90\u3001\u51fa\u6765\u3066\u3044\u306a\u3044\u8cc7\u6e90\u3001\u5f37\u307f\u3001\u5f31\u307f\u3001\u5177\u4f53\u7684\u306a\u8cc7\u6e90\u3001\u306a\u3069\u3092\u66f8\u304d\u51fa\u3057\u3066\u307f\u308b\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"SWOT\">SWOT\u5206\u6790<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><\/td><td class=\"has-text-align-left\" data-align=\"left\">\u30e1\u30ea\u30c3\u30c8<\/td><td class=\"has-text-align-left\" data-align=\"left\">\u30c7\u30e1\u30ea\u30c3\u30c8<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u5185\u90e8\u74b0\u5883<\/td><td class=\"has-text-align-left\" data-align=\"left\">S\uff1a\u6d3b\u304b\u305b\u308b\u5f37\u307f\u306f\uff1f<\/td><td class=\"has-text-align-left\" data-align=\"left\">W\uff1a\u514b\u670d\u3059\u3079\u304d\u5f31\u307f\u306f\uff1f<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u5916\u90e8\u74b0\u5883<\/td><td class=\"has-text-align-left\" data-align=\"left\">O\uff1a\u5e02\u5834\u6a5f\u4f1a\u306f\u3042\u308b\u304b\uff1f<\/td><td class=\"has-text-align-left\" 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